If you think you’ve seen and researched all you can about the rise of e-commerce platforms, we’ll give you more to think about! Following its US launch in September 2023, TikTok Shop has generated an impressive $363 million in consumer spending in just two months. Now that’s something to think about, right?
The numbers continue to grow in 2024 as more and more brands discover the benefits of working with a TikTok Shop Agency early on in their business. Following Facebook and Instagram, TikTok is on its way to become a game-changer for massive business growth, thus several brands started to work with a TikTok Shop Agency to witness their businesses peak online.
However, what if you could go beyond just that? What if you could work with an agency that doesn’t just handle business operations on TikTok Shop, but also gives you access to the exclusive advantages of TikTok… like a business PARTNER, perhaps?
TikTok Shop Agency vs. TikTok Shop Partner Agency
Imagine planning for a physical store, a feat that requires intensive planning. There are several factors to take note of, such as the location, audience, interior, staff, and competition in the area. To help business owners, they often hire consultants, planners, accountants, or even shop managers to handle things while they’re out. Owning a TikTok Shop has some similarities to owning a physical store; hence, why working with a TikTok Shop Agency is crucial when growing your platform.
Basically, a TikTok Shop Agency is a business handler and service provider for brands and merchants who own a TikTok Shop. They handle several tasks, such as researching content, managing store operations, contacting affiliates, running ads, and assisting in customer service. It’s a neat strategy and it seems perfect… maybe?
It seems that a TikTok Shop Agency can already do “everything” you need to ensure TikTok Shop business operations are going well. What else can a TikTok Shop Partner Agency do to go beyond that, then?
A TikTok Shop Partner Agency or TikTok Shop Partner are agencies or people who are in an OFFICIAL partnership with TikTok. This means that TikTok Shop Partners not only manage your store operations on the TikTok Shop app or your TikTok page, but also maximize the platform’s potential to grow your business. As partners, we’re talking about expert strategies, advantageous perks, and special TikTok features that normal TikTok Shop agencies don’t have access to.
Generally, both a TikTok Shop Agency and a TikTok Shop Partner Agency can do the basic tasks: affiliate management, wherein the entertainment and advertising part of TikTok will be used to generate user engagement; overall store management; customer support; e-commerce strategy, and general operations.
The only difference is, a TikTok Shop Partner Agency gives you an edge over other business competitors with their exclusive benefits.
Exclusive perks for business growth
TikTok Shop Partner Agencies navigate through the app like captains in friendly waters. They know the exact buttons to push in order to drive your brand to success. As exclusive partners of TikTok, TikTok Shop Partner Agencies provide access to special features of TikTok, such as TikTok Shopping, which allows users to make their purchases directly from the TikTok videos they are watching. This helps drive sales immediately!
Another perk is more effective promotional campaigns. TikTok Shop Partner Agencies know the ins-and-outs of TikTok, including the trends, data, and effective audience hooks. This makes e-commerce strategy a piece of cake for them. In turn, this is a huge boost to brand visibility, which is another advantage, as some TikTok Shop Partner Agencies have already built a solid follower base to start with. Pair it up with their expert strategy and you’ll be getting heaps of buyers in no time! Another major plus of partnering with a TikTok Shop Partner Agency is the visibility of the label itself. When the audience sees a brand affiliated with a direct partner of TikTok, this alone increases the brand’s reputation significantly, builds trust, and grows your online business.
With access to special and trusted analytics tools, your overall TikTok Shop performance, sales, videos, views, and engagement will be closely tracked, allowing your agency to develop and change your strategy as needed. A TikTok Shop Partner Agency is your one-stop shop for “all things TikTok” and our mission is to take your business to the next level!
You can fully reap the rewards of entertainment, e-commerce, strategy, special features, campaigns, analytics, and brand management, which is exactly what we want you to achieve here with TikTok Shop Insiders!
If you want to partner with a TikTok Shop Partner Agency, then look no further. Book a free call with us for a quick strategy meeting and see how you can take your TikTok Shop to unimaginable heights.
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